If we knew everything about tomorrow,what would be different today?
“Fashion companies need to find ways to stand out and grab the attention of new and existing customers in order to build their brand and drive results”
– trendlab fashion digital
What we do and How we do it
Crafting digital experiences for content and commerce
Think. Execute. Transform.
Creative commerce strategies for innovative brands
Innovative social mediaElevated editorial contentInfluencer partnerships
We make thoughtful, stylish and usable digital and brand solutions focusing on specific business goals for our clients.
We are excited at the infinite potential of the digital world blended with design.
From coding to cameras, content to commerce, written words to visual design, we strive to be better and make amazing work.
Strategy
Design
Content
Technology
Content driven. Digital Media
Bringing to life the principles ofintelligent design for intelligent people.
01 | Strategy
Strategy Capabilities
Developing a path forward for brand, audience, product and channel. Our strategic work results from insight-driven research and close client collaboration.
Content Strategy / Competitive Audits
Ecosystem Planning / Brand & Experience Strategy
Social Media Strategy / User Research
Analytics & Insights
02 | Design
Design Capabilities
Form and function driving experience together. Spanning user experience and graphic design, our team provides elegant structure and creative direction for client projects.
User Experience Design / Branding
Wireframing / Prototyping
Information Architecture / Creative Direction
Visual Design / Art Direction
03 | Content
Content Capabilities
Brand storytelling for retail & editorial contexts. We are actively involved in creating original content for clients, supporting their business objectives with a range of campaign assets, editorial stories and social media activations.
Content Strategy / Photography
Video / Post Production
Animated Gifs / Copywriting
Editing / Story telling
04 | Technology
Technology Capabilities
Bringing work to life. With a commitment to innovation and flexibility, our technology team brings client’s work to life, from custom content platforms to ecommerce integrations.
Magento Development / App Development
Wordpress Development / Shopify Development
Custom CMS Development / Hosting & Infrastructure
Point to Point Integrations / Front-End Development
Our Work
Request a Quote
Web.
Responsive Design.
UX & UI Design.
Retail Web Design.
E-Commerce & Apps.
Web Hosting.
Print.
Press.
Magazine.
Print Collaterals.
Print Production.
Logo & Branding.
Photo.
Product Shoots.
E-Comm Cataloging.
Look Books.
Ad Campaigns.
Photo Editing.
Film.
Videos & Films.
Podcast.
Commercial.
Post Production.
Social Media Videos.
Identity.
Brand Culture.
Visual Communication.
Product.
Design.
Branding.
Digital.
Creative Content.
Social Media.
Endorsements.
Editorial Style Guides.
Special Projects.
Cultural & Trend Insight.
Integrating Trend forecasting and Insights into creative development and innovation. We use real-time data to put the consumer at the heart of our thinking and develop transformational business strategies. From Fashion, to Content, to Retail (and everything in between), we help you build desirable worlds that people want to be part of.
Creative Content.
Your website, online store and your social media handles are where people view and experience your brand story the loudest, especially for Fashion & Lifestyle sectors. We believe that purposeful story telling connects people with brands. That’s why Creative Content should be crafted meaningfully with Design.
Ecommerce & UX UI.
Be it Magento, Shopify or WordPress, our aim is to find the best platform and technology for you, every time. We develop Ecommerce websites & Mobile Apps with a responsive approach to design and development. Using the latest platforms for the best user experience possible, fully optimized for the search engines and built to maximize sales conversion.
Retail Web Content.
Helping some of the most exciting retail brands scale at speed, we often start by closely working with our clients to plan a consistent vision season after season and understand seasonal retail content opportunities and challenges. From seasonal campaigns, content Stories to e-commerce product imagery and content surrounding live presentations & events.
Collaborations.
We are creative catalysts. We work in Fashion, Retail, Lifestyle & Hospitality and for us, these are collective sectors. We deliver category-leading brand strategy, experience design and digital transformation. Expanding to strategic consulting and collaborations, crafting digital experiences for opulent clients.
Editorial Direction.
Evolving from a traditional Print Magazine & a publishing house, to offering new world communication, our Editorial Direction has always carried forward highest standards of high—impact, purpose—driven creative messaging. A powerful digital presence needs editorial direction to help you stand out in today’s crowded digital space.
Product Photography.
Visuals that connect with your audience. We offer clothing, accessories, jewellery, furniture and any other product photography services. It is quite simple to explain, we have a passion for great pictures and we love producing engaging visual content. We like to elevate brands and assist them in connecting with the customers of tomorrow.
Product Look Books.
In this digital age, images will be immortal. Look Books tell the story of your brand. And we like to call them Photo Projects. We’ve worked with some of the most trusted fashion businesses and in the process refined our creative capabilities and expertise. If you choose to shoot with us, you’ll benefit from the knowledge and artistry of a dedicated group of experienced professionals.
Acclaimed By
“You have to learn the rules of the game. And then you have to play better than anyone else.”
– Albert Einstein
Careers.
fashion digital
Business.
inquiries
Email us at
annouiyer@trendlab.in
The Origin
Founded by Annou Iyer, the Agency has evolved out of a desire to drive excellence in Communication Design. Annou is a natural creative and leads on the culture for design business. The team of Fashion Digital is shaped by finest creative minds and we act as a Collective, focusing on bringing brands to life in the digital space. Positioning brands to succeed in the quickly evolving Landscape of Tomorrow.